Orbital Goods

A distinctive positioning and identity for a new product venture.

Client

Orbital Goods

Services

Positioning, Identity, Packaging

Year

2024

(01)

Case Study

The Challenge

Orbital Goods was entering the market with great products but no clear story. The founders needed a positioning that could scale internationally.

(02)

Case Study

The Approach

We led audience and competitor research, defined a sharp positioning statement, and designed a modular identity that works across packaging, retail and digital.

(03)

Case Study

The Outcome

Brand platform, naming architecture, identity system and launch packaging ready for three international markets.

Next Project

Field Notes

A flexible publication system for stories from the outdoors.

Make your next move unforgettable.

Have a challenge, a launch, or an idea you cannot stop thinking about? Let’s give it a clear direction and a distinctive form.

Tell Us About Your Project

Make your next move unforgettable.

Have a challenge, a launch, or an idea you cannot stop thinking about? Let’s give it a clear direction and a distinctive form.

Tell Us About Your Project